CHECKLAND KINDLEYSIDE

http://www.checklandkindleysides.com/
Checkland Kindleyside is an independent design company, it set up since 1979. They offer a variety of services, such as create brand identities, retail environments, exhibitions, in-store merchandising and graphic communication.

By opening this site, there is a logo with the loading below, then, appearing a tree in white color.

Some people may feel this site is too simple to be a design company’s homepage. However, this website is wonderful although it seems clean and simple design. The website is still incorporating the use of rich media content, such as 3D flash. The site use grey as the background color, and other elements almost use white, with plenty of space, allowing the other main contents standing out, the contents would attract people who view this website.

I prefer the navigation, it is not complicated but clear, the website reveals almost all information it could show. The site also lists works for their clients so far, including Converse, HSBC Bank, The British Library and Speedo. These works are creative, awesome!

All about this site is simple, including the logo, navigation and typography. But the design and content is not simple as people could see in the whole website. As a multidisciplinary design studio’s website, it is wonderful for designer to read.